 |
|
|
Home / Scientific Committee / Andrzej Falkowski:
---------------------------------------------------------------------------------------------------------------
Andrzej Falkowski :
 Andrzej Falkowski, is a Professor of Psychology and Marketing and Head of the Department of Marketing Psychology at the Warsaw School of Social Psychology (Warsaw, Poland). His research specialty is cognitive psychology, including consumer behavior, marketing, and political advertising. He is a Fulbright Scholar (University of Michigan). His publications include numerous articles in consumer behavior, political marketing, and cognitive psychology journals, as well as chapters and books including Television and Politics in Evolving European Democracies (New York: Nova Science, 1999), Psychology of Consumer Behavior (GWP: 2001), Cognitive Psychology in Practice: Marketing and Advertisement (GWP, 2002). He is advisory editor of the Handbook of Political Marketing (Thousand Oaks: Sage, 1999), and editorial board member of Journal of Political Marketing (Haworth Press.).
|
|
|
|
|
|
|
Home / Scientific Committee / Antonis Theocarous :
---------------------------------------------------------------------------------------------------------------
Antonis Theocharous :
Dr. Antonis Theocharous studied for a BA in Business Administration at the Business School of the University of Sunderland, United Kingdom, before starting a doctorate at the same institution in 1997; working on the subject of political instability and its effects on tourism in the Eastern Mediterranean. He was also a visiting lecturer at the University, teaching undergraduate modules and the research methods module of the University's MBA course.
Following his return to Cyprus he joined a market research firm before moving on to become a consultant developing data management systems for several large local firms. In 2002 he was employed at Cyprus College as an Assistant Professor in Marketing. In October 2004 was appointed as the Director of the Research Support Center.
His particular interests lie in quantitative methods and their potential for forecasting, and he has published a number of papers on the subject. He is currently the Scientific Coordinator of several national and EU research projects
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Joseph Ben-Ur :
---------------------------------------------------------------------------------------------------------------
Joseph Ben-Ur :
Joseph Ben-Ur is an Associate Professor of Marketing, Marketing Management and Consumer Behavior at the University of Houston - Victoria. He has published in Management Science, Energy Economics, and Psychology and Marketing on various issues including advertising, pricing, e-commerce and political marketing. In political marketing, he highlights the potential that certain marginal differences between voters offer presidential candidates in terms of their support base and communication strategies.
|
|
|
Home / Scientific Committee / Bruce Newman:
---------------------------------------------------------------------------------------------------------------
Bruce Newman :
Dr. Bruce I. Newman is currently Professor of Marketing at DePaul University, Journal of Political Marketing Editor, and Williams Evans Visiting Fellow, University of Otago, New Zealand
Professor Newman was a Visiting Scholar at the Institute of Government at the University of California Berkeley (2001©2002) and in the Department of Political Science at Stanford University (2002©2003). Dr. Newman is the founding Editor in Chief of the Journal of Political Marketing, published by The Haworth Press in New York www.haworthpressinc.com). He is one of the leading experts in the world on the subject of Political Marketing. He combines an expertise in marketing and politics with his knowledge of consumer psychology and statistical applications. He has published 9 books and numerous articles on the subjects of marketing, political marketing and consumer psychology, including The Marketing of the President (1994) and the Handbook of Political Marketing (1999). Dr. Newman's books have been published and translated into Hungarian, Italian and Korean. Bruce's articles have appeared in both scholarly journals and popular press. Dr. Newman has given 30 Keynote lectures in 12 different countries over the past 18 years. Bruce is represented by the Authors Unlimited Lecture Bureau, located in New York City; and by World Class Speakers & Entertainers, located in Agoura Hills, California (www.speak.com). In 1993, Dr. Newman received the Ehrenring (Ring of Honor) from the Austrian Advertising Research Association in Vienna for his research in political marketing. He is the first American recipient of this award in the 30 years it has been awarded. Bruce served as an advisor to the Clinton White House from 1995©1996
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Daniel Barbu :
---------------------------------------------------------------------------------------------------------------
Daniel Barbu :
Daniel Barbu is professor of political science at the Political Science Department – University of Bucharest, head of the Political Research Institute at the University of Bucharest, and former dean of the Department. He has a PhD in history, at the Babes-Bolyai University in Cluj, and a PhD in political science at the University of Bucharest. His academic background also includes study, research and teaching in the field of the History and Theory of Art.
His courses at the Political Science Department have been: “Comparative History of European Civilizations”, “Political Science and Comparative Political Science”, “Social and Political Models of the State”, “Minorities and Confessional Groups in Romania”, “Constitutions, Government, and Politics in Europe”, “Totalitarian Regimes”, “Communisme et Socialisme d’État”, “Political Anthropology”.
He was a visiting professor at École des Hautes Études en Sciences Sociales din Paris, La Sapienza University in Rome, National University of Athens, Political Science Department of Pittsburg University, Institut d’Études Politiques of Bordeaux, and Fulbright scholar-in-residence, Jackson State Univeristy. He published eight books and tens of articles of political science.
Professor Barbu worked as a State Adviser for the President of Romania, between 1997 and 1999. He was also director of a daily newspaper and director of a publishing house (Nemira).
|
|
|
|
|
Home / Scientific Committee / Dominic Wring :
---------------------------------------------------------------------------------------------------------------
Dominic Wring :
Dominic Wring is Senior Lecturer in Communication and Media Studies at Loughborough University. He is Associate Editor for Europe of Journal of Political Marketing; a member of the Editorial Board of the Journal of Public Affairs; and vice-chair of the International Political Science Association's Research Committee on Political Communication. Dominic's latest work is ''The Politics of Marketing the Labour Party', published by Palgrave Macmillan.
|
|
goto top
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Home / Scientific Committee / Elaine Sherman :
---------------------------------------------------------------------------------------------------------------
Elaine Sherman :
Elaine Sherman is a Professor of Marketing and International Business at the Frank Zarb School of Business of Hofstra University in New York., U.S.A. . Dr Sherman also conducts political and social polls; including more than17 years of polls for a Long Island all news TV station. Dr. Sherman is the author of over 50 journal articles and other research publications on a variety of topics, including many on political marketing. She is a senior editor of the Journal of Political Marketing, and has published articles in this Journal. In addition, she has delivered over 100 presentations relating to her research at conferences in more than twenty countries in 5 continents, including many on political marketing.
|
|
|
|
Home / Scientific Committee / Gabriel Sebe : / Chair, Deputy Project Manager
---------------------------------------------------------------------------------------------------------------
Gabriel Sebe - Chair, Deputy Project Manager
Gabriel Sebe is a professor of political science at the University of Bucharest on topics regarding mathematic modelling in social sciences, with a PhD in Sociology and a large background in mathematics – also a PhD in progress. Courses held by him are: Courses held: “Social networks, parties, societies”, “Measuring and modelling democracy”, “Formal models for the study of International Relations”, “Mathematical bases for Political Science”, “Political Marketing and management”, “Competitive intelligence”, “Electoral systems and processes”.
He is also as a political strategist and business consultant. He was the director of Insomar - Institute for Marketing and Opinion Research and the Mathesis Foundation President.
He was involved in study grants on mathematical models in France and as a researcher at the Institute of Mathematics of the Romanian Academy and the Institute for Life Quality of the Romanian Academy.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Kostas Gouliamos :
---------------------------------------------------------------------------------------------------------------
Kostas Gouliamos :
Kostas Gouliamos is Professor and Vice-Rector / Research & External Relations / Cyprus College-Nicosia, Cyprus.
He has, currently, appointed Member of the Standing Committee SCH of the European Science Foundation (ESF) for the years 2005-2008.
After doing doctoral research at Carleton University (Canada) and receiving his PhD from Pantios University (Greece), he spent many years teaching as Professor and Researcher of Communication in various North American and European Universities. He has served as an elected Secretary (1994-1996) of RUSELC, a Canadian interdisciplinary and interuniversity Research Center.
Recently, the top 20 Universities in the World has selected Professor Gouliamos publications/research work for their libraries or/and their curricula. He has widely published on a broad range of topics in communication marketing, culture, geopolitics, mass media as well as ethics and social responsibility.
Professor Gouliamos has contributed to two Global Report Series on 1) “Media Ownership and Control in the age of Convergence”, and 2) “Cultural Ecology-the changing dynamics of Communications”, published by the International Institute of Communications (London, England).
His most recent co-authored book- with W. Anselmi-“Happy Slaves-a duologue on multicultural deficit”(2005,Guernica-Toronto/Buffalo/Chicago) offers a critical account of the historical processes and institutions that have shaped the development of modern exclusionary politics. He has also published the book “Sacred Fallacies”, essays on political and cultural communication (2004,Gabrilides-Athens). He is the co-author of the book “Elusive Margins- consuming media culture and ethnicity” (1998,Guernica-Toronto/New York) and co-editor of “Mediating Culture –the politics of representation”(1994, Guernica-Montreal/New York). Chapter authors of this book include Noam Chomsky, Cornelius Castoriadis, Nicos Poulantzas, Robert Babe et .He has produced seven books, over six chapters and more than seventy articles in academic and sociocultural journals.
Professor Gouliamos has undertaken special consultancy work on strategic communication marketing and image issues in various international and national organizations-including Government of Canada, Government of Greece, European Union, NGO’s and private Organizations. Professor Gouliamos has lectured as visiting scholar and done research consultations in more than eight countries, including U.S.A., Canada, Germany, England, France, Denmark, Belgium and Greece.
|
|
|
|
goto top
|
|
|
Home / Scientific Committee / Lasse Berntzen:
---------------------------------------------------------------------------------------------------------------
Lasse Berntzen :
Lasse Berntzen is an Associate Professor at Faculty of Social Science, Vestfold University College. He received his Cand. Scient. degree in Computer Science from the University of Oslo.
His research interests includes e-Government and e-Democracy, the use of Internet as a tool for political marketing, and e-Activism. He has been studying the use of public discussion forums during election campaigns and the use of electronic tools for evaluating political decisions. Currently he is working on a project to implement and evaluate a Norwegian e-petition solution. He is also teaching a module on e-Governement and e-Democracy.
|
|
|
|
Home / Scientific Committee / Leon G. Schiffman :
---------------------------------------------------------------------------------------------------------------
Leon G. Schiffman :
Leon G. Schiffman, Ph.D., earned his doctorate in business from the City University of New York after receiving an M.B.A. from the City College of New York and a B.B.A. from Pace University. He was previously the Lippert Distinguished Scholar of Marketing at the Zicklin School of Business of Baruch College of the City University of New York. Prior to his position at Baruch, he was Professor and Chairperson of the Marketing Department at the Graduate School of Management at Rutgers University, and a member of the faculty at Pace University.Professor Schiffman is a nationally recognized expert on the behavior of the older consumer. His pioneering research on the elderly consumer, especially his studies of the psychological and sociological aspects of perceived age and innovative behavior of older consumers has been published in numerous marketing journals and frequently referenced by other researchers.
He has authored or co-authored a variety of monographs and books including Consumer Behavior, 8th edition (Prentice-Hall, 2004), a leading book on this subject.The recipient of various awards and honors, Dr. Schiffman received two awards for outstanding teaching in 1997 and 1998 As a research practitioner with more than 25 years of business experience, Dr. Schiffman has conducted qualitative and lifestyle research for such national and international firms as AT&T, Citibank, The Hertz Corporation, Lever Brothers, Mobil Oil and Patek Phillipe
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Nicholas O'Shaughnessy :
---------------------------------------------------------------------------------------------------------------
Nicholas O'Shaughnessy :
Nicholas O'Shaughnessy is a Professor of Marketing and has played a leading role in developing the genre of political marketing and related areas.
Recent publications include work on the nation as a brand and the political selling of privatisation: his books include "The Phenomenon of Political Marketing" (Macmillan). Nicholas has acted as a political consultant and is currently completing a book on propaganda. In mainstream marketing his interests include advertising and brand image.
He is a Fellow of Hughes Hall, Cambridge and of the RSA. He is a senior member of the Centre for Political Marketing
|
|
|
|
Home / Scientific Committee / Nicos Demertzis
---------------------------------------------------------------------------------------------------------------
Nicos Demertzis :
Nicolas Demertzis is Professor at the Department of Communication and Media Studies, Athens University.
He studied political science and in 1986 he received his PhD degree in Sociology from the University of Lund, Sweden. His major works are: "Cultural Theory and Political Culture. New Directions and Proposals" (Lund, 1985), "Culture, Modernity, Political Culture, Athens", 1989, co-authored with Thanos Lipowatz, "Essay on Ideology. A Dialogue between Social Theory and Psychoanalysis, Athens", 1994, "Local Publicity and the Press in Greece", Athens, 1996, "The Nationalist Discourse. Ambivalent Semantic Field and Contemporary Tendencies", Athens, 1996.
His current research interests focus on the realms of political sociology and political communication.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Paul Baines :
---------------------------------------------------------------------------------------------------------------
Paul Baines :
Paul Baines, Dr., is Senior Lecturer in Marketing at Cranfield University. He holds bachelors, masters and doctoral degrees from Manchester School of Management at UMIST. His bachelors degree was a joint honours degree in management and chemistry. He is a Chartered Marketer, a member of the Market Research Society, the Political Studies Association and the Institute of Directors in the United Kingdom. Previously, at Middlesex University Business School, he was business development director for five years designing and developing a suite of post-experience programmes for a variety of large public and private sector organisations. He was co-chair of the 2003 Political Marketing Conference in London and co-chair of the 2006 Academy of Marketing Conference also in London.
He is the author and co-author of over 40 articles, international conference papers and book chapters on the application of marketing and strategic marketing techniques in non-conventional services environments, including in political and government campaigning, higher education, and sports marketing contexts.
Paul’s marketing research consultancy projects include work for a high-profile football club, a large aerospace maintenance company, a national charity, an advertising agency and strategic marketing consultancy for an examination board. He is board director of North London Limited, the sub-regional development agency.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee /Phil Harris
----------------------------------------------------------------------
Phil Harris :
 Phil joined Otago as Professor of Marketing in July 2004 and teaches across the marketing spectrum. He has particular interests in Branding, Corporate Reputation, CSR, Lobbying, Networks, Political Marketing and Public Affairs particularly in Business, Government and Not for Profit sector markets. He was previously Co-Director of the Centre for Corporate and Public Affairs and a Reader in Marketing and Public Affairs at Manchester Metropolitan University Business School. He is a past chairman of the UK based Academy of Marketing, member of the Chartered Institute of Marketing Academic Senate and the Global Marketing Board of the American Marketing Association. He is International Research Director of the European Centre for Public Affairs and past chairman of its Research Committee.
He is co-editor of the Journal of Public Affairs and a member of a number of international editorial and advisory boards. He has over 150 publications in the area of communications, lobbying, political marketing, public affairs, relationship marketing and international trade in such journals as the European Journal of Marketing, Journal of Communication Management, Management Decision, Journal of Marketing Management, Journal of Psychology and Marketing and Journal of General Management. His latest book is European Business and Marketing: Strategic Issues with Frank Macdonald published by Sage in March
He has been a parliamentary candidate at both national and European levels and has been a campaign advisor in the last 4 UK General Elections. He has a particular research focus on three key areas, Campaign Fundraising, Government Regulation and Public Affairs. He is one of the founders of the recently launched US based Journal of E-Government and the Journal of Political Marketing.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Yannas Prodromos ::
---------------------------------------------------------------------------------------------------------------
Yannas Prodromos :
:Prodromos Yannas is Professor of International and European Relations and Chair of the Department of Public Relations & Communication at the Techological Educational Institution (TEI)of Western Macedonia, Greece. He holds a B.A. degree in Economics from the College of Wooster (1981), a M.A. in Political Science from Miami University (1982) and a Ph.D. in International Relations from The American University (1989). Before his current position, he taught at The American University and Mount Vernon College in the United States and the Athens University of Economics and Business and the Hellenic Naval War College in Greece. He has published numerous chapters in edited volumes and articles in peer-reviewed international journals such as Journal of Political Marketing, Journal of Modern Greek Studies, Thetis, Hellenic Review of International Relations. He is a Senior Editor of the Journal of Political Marketing and has been instrumental in organizing the two previous international political marketing conferences in Greece. In the area of political marketing, his research has focused on the use of the internet in political campaigns
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Razvan Zaharia :
---------------------------------------------------------------------------------------------------------------
Razvan Zaharia :
Razvan Zaharia, PhD, is the chair of the Marketing Department of the Academy of Economics in Bucharest (ASE). His areas of interest are socio-political marketing, marketing research methods, and sales management. His main activity is in political marketing research and teaching. He has three works published in Romania, related to political marketing and socio-political marketing.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Stelios Papathanassopoulos :
---------------------------------------------------------------------------------------------------------------
Stelios Papathanassopoulos :
Stelios Papathanassopoulos studied Political Science at Pantion University, Athens, and postgraduate studies in History at Pantheon-Sorbonne, University of Paris I and Communications Policy at City University of London. He also holds a Ph.D. in Communications Policy (City University of London). He was previously a Lecturer in Media Policy at City University of London and a Research Fellow at London's Broadcasting Research Unit. He is Professor at the Department of Communication and the Mass Media at National and Kapodistrian University of Athens.
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Stephan C. M. Henneberg:
---------------------------------------------------------------------------------------------------------------
Stephan C. M. Henneberg:
Dr. Stephan C. Henneberg is a Senior Lecturer (Associate Professor) at the Manchester Business School, University of Manchester, UK. His current research interests are in the areas of strategic marketing, relational marketing, consumer behaviour, and social and political marketing. He publishes regularly on issues of political marketing, e.g. in the Journal of Marketing Management, Journal of Political Marketing, and Journal of Public Affairs. Stephan has organised several international conferences and PhD colloquia on political marketing. He has edited a book of readings on “The Idea of Political Marketing”, Praeger, 2002, together with N. O’Shaughnessy.
Contact information: Dr. Stephan C. Henneberg, Manchester Business School, Booth Street West, Manchester M15 6PB, United Kingdom, Tel.: +44-(0)161-3063465, E-Mail: stephan.henneberg@mbs.ac.uk
|
|
|
|
goto top
|
|
|
|
Home / Scientific Committee / Andrzej Falkowski:
---------------------------------------------------------------------------------------------------------------Wojciech Cwalina :
Wojciech Cwalina, Ph.D., is Assistant Professor in the Department of Marketing Psychology at the Warsaw School of Social Psychology (Warsaw, Poland). His research specialties include political marketing psychology and analysis of media coverage. He is an author of the book: Television Political Advertising (2000), and co-author with Andrzej Falkowski: Political marketing: Psychological perspective (2005). Among his publications are numerous articles in psychological and marketing journals (e.g. in Media Psychology; Journal of Political Marketing; Journalism Studies, Polish Psychological Bulletin) and chapters in books about political marketing and mass communication (e.g. Handbook of Political Marketing edited by B.I. Newman; Sage 1999; Television and politics in evolving European democracies edited by L.L. Kaid; Nova Science, 1999; Branding and advertising edited by F. Hansen and L.B. Christensen, Copenhagen Business School, Denmark, 2003; The Sage handbook of political advertising edited by L.L. Kaid and C. Holtz-Bacha; Sage, 2006). He is member of editorial board Journal of Political Marketing. He worked as a marketing specialist, campaign advisor and media consultant in election campaigns.
Department of Marketing Psychology, Warsaw School of Social Psychology, Ul. Chodakowska 19/31, 03-815 Warsaw, POLAND, e-mail: wcwalina@swps.edu.pl
|
|
|
|
goto top
|
|
|
|
